Push people away with your marketing. 🎯

This is how to identify your target enemy.

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This week:

💭 Why an ideal client isn’t enough

💭 How to identify your target enemy

💭 Create better content by deciding who you’re not posting for

As with everything, these are just our views, and you don’t need to consider every single one. But, if you do, over the course of a year you’ll have tried 52 extra things to improve your sales and marketing a…