Hey, it’s Dan.👋Â
How many adverts did you see today?Â
Now, how many caught your attention?Â
Probably none…
If you want to stand out in an industry, particularly a saturated one, doing the same shit everyone else is doing isn’t going to achieve that 💩
But, how do you get noticed with so much noise?Â
Alternative marketing.Â
I’m a big advocate and user of it. But I’ve noticed smaller brands and businesses are too scared to give it a go.Â
So, in this week's newsletter, I want to convince you why you should be doing more of it, and share how I run big city-wide billboard campaigns, without breaking the bank.Â
This one is a 6-minute read 👇